How to connect Instagram to Google Data Studio?

by

What is Instagram and Instagram marketing?

Instagram is a app where we can upload photo or video and share them with followers and selected group. They can also view, comment and like posts shared by their friends on Instagram.

Instagram marketing is a type of social media marketing, which involves promoting a brand on Instagram. This social media platform helps brands connect with an enormous audience, increase brand awareness, and boost sales. But in Today we will discuss how to create and manage the Instagram account and how to connect with data studio or looker studio.

How to Connect Instagram to Looker studio?

There are many ways to connect Instagram to looker studio. in this article we will discuss all the ways step by step and with example. There are several ways to connect Instagram to Google Data Studio, including using third-party connectors, Google Sheets, and direct API connections. Here are multiple options explained with examples:

1. Using Supermetrics for Google Sheets:

Example: You can use the Supermetrics add-on for Google Sheets to pull Instagram data into a Google Sheets spreadsheet. Once the data is in Google Sheets, you can connect the spreadsheet to Google Data Studio or looker studio.

Steps:

  1. Install Supermetrics for Google Sheets.
  2. Connect Supermetrics to Instagram and pull the desired data into Google Sheets.
  3. In Google Data Studio, create a new data source using the Google Sheets connector and select the spreadsheet containing your Instagram data.

 

2. Using a Custom Google Data Studio Connector:

Example: You can create a custom connector using Google Apps Script to pull data from the Instagram API into Google Data Studio.

Steps:

  1. Use Google Apps Script to create a custom connector that fetches data from the Instagram API.
  2. Deploy the custom connector as a web app.
  3. In Google Data Studio, create a new data source using the custom connector URL.

 

3. Using a Third-Party ETL Tool:

Example: You can use a third-party ETL (Extract, Transform, Load) tool like Stitch or Fivetran to extract data from Instagram and load it into a Google BigQuery database. From there, you can connect Google Data Studio to BigQuery.

There are several ways to connect Instagram to Google Data Studio, including using third-party connectors, Google Sheets, and direct API connections. Here are multiple options explained with examples:

1. Using Supermetrics for Google Sheets:

Example: You can use the Supermetrics add-on for Google Sheets to pull Instagram data into a Google Sheets spreadsheet. Once the data is in Google Sheets, you can connect the spreadsheet to Google Data Studio.

Steps:

  1. Install Supermetrics for Google Sheets.
  2. Connect Supermetrics to Instagram and pull the desired data into Google Sheets.
  3. In Google Data Studio, create a new data source using the Google Sheets connector and select the spreadsheet containing your Instagram data.

2. Using a Custom Google Data Studio Connector:

Example: You can create a custom connector using Google Apps Script to pull data from the Instagram API into Google Data Studio.

Steps:

  1. Use Google Apps Script to create a custom connector that fetches data from the Instagram API.
  2. Deploy the custom connector as a web app.
  3. In Google Data Studio, create a new data source using the custom connector URL.

3. Using a Third-Party ETL Tool:

Example: You can use a third-party ETL (Extract, Transform, Load) tool like Stitch or Fivetran to extract data from Instagram and load it into a Google BigQuery database. From there, you can connect Google Data Studio to BigQuery.

Steps:

  1. Set up an ETL pipeline to extract data from Instagram and load it into Google BigQuery.
  2. In Google Data Studio, create a new data source using the BigQuery connector and select the BigQuery dataset containing your Instagram data.

4. Using the Instagram Insights API:

Example: You can use the Instagram Insights API to directly fetch data from Instagram and then use Google Apps Script to push this data into Google Sheets. Finally, connect Google Data Studio to the Google Sheets.

Steps:

  1. Set up access to the Instagram Insights API and fetch the desired data.
  2. Use Google Apps Script to push this data into a Google Sheets spreadsheet.
  3. In Google Data Studio, create a new data source using the Google Sheets connector and select the spreadsheet containing your Instagram data.

Connect Instagram to Looker Studio by windsor.ai

Directly connect Instagram Insights to Looker Studio, in minutes, and in an easy-to-use format.

 

Leave a Comment